Saturday, August 25, 2018

Why A Rappelling Fundraiser Is A Great Idea For A Charity Event

By Maria Perry


In order to raise money for a certain cause or to get people talking about it, fundraisers or charity events are often organized to invite the support of voluntary donors. Marketed and promoted in a well thought out way, fundraisers can truly haul in so much support for a cause. At present, organizers have been trying to be more creative with their ideas by creating publicity stunts like the rappelling fundraiser.

Promoters and organizers are responsible for thinking of new ideas to help raise money when federal sources fail to be a reliable solution. Fun runs are the most common type of fundraisers. A novel example that gained widespread publicity in 2014 was the ice bucket challenge.

In 2014, the challenge gained widespread attention through the spreading of posts showing the participation of members in social media. Participants either had to pour a bucket of ice over their heads or make a donation to organizations supporting Lou Gehrigs disease. After which, they would call out three other people whom they wish to take on the ALS ice bucket challenge.

Because of the participation of famous celebrities and the popularity it held on social media, the challenge was extremely successful in getting people to talk about ALS. Several newspapers, magazines, and news outlets even documented this novel idea for a fundraiser. It was so successful that it the challenge once again made its rounds on social media in 2015.

Funding for researches dedicated to learning about the disease was secured. Moreover, people began sharing their stories about relatives or friends with the same disease and people began to understand more and more the nature of the illness. In planning events like these, there are many aspects to look into. In order to expand to a wider audience, creative publicity stunts are often organized.

A fairly new gimmick is the fundraiser where participants fearlessly rappel down an imposing structure. Willing participants will literally walk down the external surface of a building with a harness. News outlets may even be contacted by organizers to film the event but regardless of the presence or absence of media personnel, the gimmick alone is enough to attract the attention of hundreds of onlookers.

Of course, safety precautions are the primary concern in events like this. Reliable equipment and training seminars are facilitated by professionals to teach willing participants the proper guidelines before the day of the event. Apart from gaining the attention of adventurous people, it is also a perfect concept for a publicized charity event.

Of course, since it the stakes are higher especially when it is publicly documented, organizers will ensure the smooth flow of events and double check all safety precautions. First off, organizers will have to find a suitable building and secure licenses and permission to carry out the stunt in the establishment. Supporters will then be invited to rappel or walk down the side of the building.

To register, participants are encouraged to donate to a specific cause. Minimum amounts are usually at a thousand dollars. The exhilarating experience will be for the facilitation and funding of an important cause. Over the Edge is one of the primary organizations conducting this unique type of fundraiser. In the span of only a few years, over thirty million dollars has been raised.




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