Wednesday, December 20, 2017

Tips From The Professionals To Entrepreneurs In Need Of Venture Capital Funding

By Donna Hayes


If you are an entrepreneur whose business took off like a bullet as soon as you started it, you probably want to grow it as quickly as possible, and that takes capital. It can be difficult to get traditional financing without tangible assets, and an angel investor may not have the kind of money you need. At this point, what you need is venture capital funding.

Experts say that entrepreneurs who don't understand the difference between a venture capitalist and an angel investor, are not going to be of interest to a high stakes investor. Entrepreneurs starting a small business might find angels among their friends and family. These are people willing to invest money with or without some ownership in the company. Businesses, like those in the biotech or software industry, which tend to be high risk with high return potential, need another type of investor.

These are not easy business deals to make. Your business has to be growing at a high rate, and you will have to prove why that trend will continue. You will have to do extensive research to find an investor who meets your needs and vice versa. You want an investment firm with ties to your field and that has a history of investing the kind of money you need.

Not matter where you go on the internet, you will find questionable companies offering quick solutions to difficult problems. You might come across one that offers proven leads with private emails and phone numbers. They may be selling databases guaranteed to get you in the door of a leading investment firm. As always, if it seems too good to be true, it certainly is.

Bulk emails aren't the way to go either. Investors see these all the time and recognize them for what they are. Don't waste your time on a one-size-fits-all email that will fool no one, and might alienate a potential investor because you handled the initial contact badly. You should concentrate instead on the investors most suited to your situation.

Once you have this information in hand, you should try and find a way to personally introduce yourself. Networking is invaluable. You might know someone who belongs to the same alumni association or has worked with a decision maker in the investment firm. If a principal in the company is speaking at an event, try to wrangle a seat and introduce yourself after it concludes.

You will have to be smart to get the attention of one of these investors. They are inundated with requests, and only respond to a few. You need a great tag line that describes your company in a few words and a summary video good enough to get you through the door to make a pitch.

There is no guarantee your business will be the next big internet sensation. You have to be resourceful and smart to get it off the ground and even more creative to get it to the next level. A risk taking money partner can make all the difference between success and failure.




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