Wednesday, April 13, 2016

Easy Non Profit Fundraising For Charities

By Helen Fisher


When you are just beginning to raise funds for a charity, you may not know where to start. It is not that easy to simply ask people for money. On top of that, you have to know who your target market is. It is often best to work with a team with different skills. Here, you will also be more motivated and find easy non profit fundraising can be achieved.

If you are a medium or a larger organization, you will probably be working with other team members. It is important to set goals and plan what is the best way forward. This will depend on your particular charity. You may just want to focus on a website and social media, or you could think of events off line as well.

Some people prefer to stick to online resources. They will benefit by starting their own website, and updating this with social media. They may also promote it with online articles and newsletters that donors will receive. This kind of work can be intensive, but also rewarding and many people have found this to be successful.

You can also stick to events and functions off line. People who have smaller charities or those who just have a basic project, will want to think of something like this. You may want to look at what you are most gifted in. This can relate to something like a music concert or a bake sale. Often one can make a lot of money from these types of parties.

Working with a team is beneficial because they will have different skills and this helps the organization to move forward. For example, one person may be good at website design, social media and marketing. Another person will know a lot about management, while someone else will realize the importance of promotion within the charity.

The website is the most important thing to turn to for a larger organization. It will help you say more about who you are and what you believe in. You will also be able to say how the donor is helping by contributing. However, there are a couple of things to think about when you are designing a website. It can be helpful to have someone on your team who knows something about this.

The website should also lead to social media because this is a great way for someone to be updated. They will see posts pop up automatically. The other option is to thank them via a newsletter and keep on sending them on a regular basis. This would especially relate to someone who contributes regularly.

There are big websites who help people raise funds as well. However, these are better suited for small projects. If you have a good cause or you have a specific project in mind, then this is something to think about. You sometimes have to pay the company a percentage. It is often worth the money because they will be marketing and advertising for you. This is a good idea because there is less effort involved.




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